Maggie’s Organics - Behind the Label
The Threads That Connect Us
The Project
Maggie’s Organics approached us with the idea to showcase their commitment to sustainability and ethical partnerships through a series of videos starting with their partners in North Carolina.
Our Approach
We wanted to make sure that we prioritized visual harmony with Maggie's Organics' brand ethos. We creatively navigated factory environments and crafted imagery that embodies their core values of authenticity, warmth, and connection. We aimed to showcase their specialness in a way that's felt, not just seen.
Client: Maggie’s Organics
Project Type: Brand Storytelling
Deliverables:
1x 6 minute hero cut
1x 60 second cutdown of hero
2x 30 second themed cutdowns
10x 10-15 second cutdowns
25+ stills
All cuts delivered in 16:9, 9:16, and 1:1 versions, with and without subtitles
